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1. Fill your five buckets in the right order
2. To master it, you must create an obligation to teach it
3.You must never disagree
4.You do not get to choose what you believe
5.You must lean in to bizarre behaviour
6.Ask, don't tell- the question/behaviour effect
7. Never compromise your self-story
8. Never fight a bad habit
9. Order within 21 hrs 50 mins
10. Useless absurdity will define you more than useful practicalities
11. Avoid wallpaper at all costs
12. You must piss people off
13. Shoot your psychological moonshots first
14. Friction can create value
15. The frame matters more than the picture
16. Use Goldilocks to your advantage
17. Let them try and they will buy
18. Fight for the first five seconds
PILLAR III: THE PHILOSOPHY
19. You must sweat the small stuff
20. A small miss now creates a big miss later
21. You must out-fail the competition
22. You must become a Plan-A thinker
24. You must make pressure your privilege
25. The power of negative manifestation
26. Your skills are worthless, but your context is valuable
27. The discipline equation: death, time and discipline!
29. Create a cult mentality
30. The three bars for building great teams
31. Leverage the power of progress
32. You must be an inconsistent leader
References Acknowledgements
"The Diary of a CEO" by Steven Bartlett provides a candid and thought-provoking account of the author's journey as a young entrepreneur and CEO. In this insightful diary, Bartlett shares valuable reflections on leadership, personal growth, and the challenges inherent in building a successful business. The book offers readers a glimpse into the real-world experiences and lessons learned by Bartlett, making it a compelling read for those interested in entrepreneurship and leadership.