Product description
With 99% water and organic aloe vera our soft and gentle wipes are EWG Verified and Allergy UK certified and made without fragrance, alcohol, parabens or chlorine. They’re hypoallergenic and PH balanced so perfect for newborn, toddler, sensitive and eczema-prone skin.
Sustainably made in the UK to the highest standards. Pura’s wipes are made from plant fibres from FSC certified sustainable sources and are 100% plastic-free, certified Vegan and cruelty-free. We use a soft resealable lid to minimize our plastic content and keep wipes fresh. Our packaging is recyclable.
We believe that buying safe, premium quality, sustainable products shouldn’t cost the earth. That’s why we made Pura affordable. No more trade-offs between doing what’s right for your baby or right for our planet. Bring on the change!
Made in the UK to the highest standards, Pura wipes have won multiple awards, voted for by real parents. Pura is a certified B-Corp and a Carbon Neutral business. We put people and planet before profits!
Pura has created a wipe that can safely clean up big messes without making one for the planet. Soft and strong, our 100% plastic-free wipes contain 99% water and aloe vera and are made from certified sustainably sourced biodegradable plant-fibers. Fragrance-free, EWG Verified and Allergy UK certified, they’re kind to babies and their world. Meet the Pura family Pura didn’t start in a boardroom. It was born in the British home of Guy and Abi Fennell. Created by parents, for parents, Pura was founded to make clean, safe and planet-friendly products affordable for all. Pura is a Carbon Neutral business and a certified B-Corp.